RRR Crosses $10 Million Milestone In Japan Despite Weak Yen Exchange Rates

SS Rajamouli's epic movie, RRR, has yet again achieved a significant milestone by crossing the $10 million mark in Japan. Although it could have been achieved earlier, the weak exchange rates of the Yen have been a challenge in recent times. However, in the twenty-first week of the film's run in Japan, RRR marked its biggest week yet, grossing JPY 125 million, representing a 60% growth from the previous week.

This impressive surge in revenue can be attributed to the "Oscars bump" resulting from the film's Best Song win at the 95th Academy Awards ceremony held last Sunday. Although Best Song is not considered a major category like Best Picture or Best Actor, its win has provided a significant boost to the movie's collection. As of last night, the movie has grossed JPY 1358 million ($10.15 million) in Japan, bringing the worldwide total to an astounding Rs. 1199 crores, which is expected to cross Rs. 1200 crores today.

The success of RRR in Japan has been phenomenal, as the movie has barely shown any drop in collections over the last two months. In fact, the twentieth week of the film grossed 5% higher than its thirteenth week, which is when the whole awards season surge started. With such sustained momentum, it is difficult to predict where the film's collections will end up, especially considering Japan's tendency to produce such prolonged runs.

RRR surpassed KGF Chapter 2 to become the third highest-grossing Indian film and is currently consolidating its position. However, it is highly likely that the movie will surpass the JPY 1.4 billion mark by the end of Sunday and comfortably hit JPY 1.5 billion, possibly targeting the coveted JPY 2 billion mark over the next couple of months.

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