Abhilash aka Abhi (Atharva) is an aspiring film director who has a great passion for film making. He gets insulted by a senior film director on the sets, where he degrades Abhi and questions his worth. Abhi challenges that he will make a terrific film in no time and show the world what he is. Impressed by his talent and nature, a producer (Raghu babu) decides to invest his money in Abhi's script and suggests Abhi make a gangster film as that is the trend these days. Then Abhi starts searching for a real gangster whose story can be reproduced on the screen. He hears about Ganesh aka Gani (Varuntej) who stays in Gaddalakonda. With the help of his friend, Chinthakaay (Satya), he starts to track Ganesh's activities and begins to investigate his life. He befriends Bujjamma (Mirnalini Ravi), whose grandmother works for Ganesh as a cook. He tries to find out more about the gangster by tricking her and she falls in love with him.
When Ganesh finally finds out that Abhi is enquiring about him, he captures him and threatens to kill. But as soon as he discovers that he intends to make a film about his life, Ganesh starts narrating his story and decides to play the lead in the film. Then the movie is all about Abhi's struggle to make a good film with a notorious gangster who knows nothing about acting. Also, how Abhi's film will bring a change in Ganesh's life.